DogTime Media’s ‘Are You Ready’ Widget Helps Users Decide if they are Ready to Adopt a Dog

May 29, 2008

(SAN FRANCISCO, CA) DogTimeMedia.com, the largest vertical media network of pet enthusiasts with over 100 partner sites and 12 million monthly visitors, today announced that its popular "Are You Ready" web tool is now available as a widget that can be easily placed on partner sites.

The widget consists of 15 questions that help users understand the responsibilities that accompany bringing a dog into their home, including: is their family ready, is their home dog-friendly, can they put in the time, and are they prepared to make the financial commitment?

The "Are You Ready" widget was created by the experts at DogTime Media's anchor site, DogTime.com. "We are committed to reducing the number of homeless and neglected pets," said Clare Ellis, SVP of Content for DogTime.com. "By helping potential dog adopters to understand the responsibilities of adopting a dog we can help insure that they are fully prepared and thereby reduce the chances of the dog ending up back at the shelter."

DogTime.com's "Are You Ready" widget has already been deployed by more than 75 leading pet-focused web sites, including: PetFinder.com, WeTV.com, gadzoo.com, The Boston Globe, the Chicago Sun Times,the Chicago Tribune, and the LA Times.

"DogTime provides the tools and information pet owners need to train and care for their dogs throughout all the stages of its life," said Kelly Dunbar, Certified Pet Dog Trainer, President of Open Paw, and DogTime.com contributing editor. "The 'Are You Ready' tool has been carefully crafted to prepare potential adopters with the information they need to commit to the care and love needed for a long and happy life with their dog."

Interested adopters can turn to DogTime.com's DogFinder MatchUp to determine the type of dog that best suites their personality and living environment, and even find the perfect dog from an extensive network of shelters and rescue organizations nationwide via DogTime.com's DogFinder Search feature.

About DogTime:

DogTime Media is the country's largest vertical media network focused exclusively on pets and pet enthusiasts. DogTime Media reaches over 12 million highly engaged consumers via its network of more than 100 leading pet-focused websites and is anchored by DogTime.com, the premier destination for dog people. DogTime Media actively supports the efforts of rescue groups and shelters nationwide to significantly reduce the number of homeless and neglected pets in this country. DogTime Media and DogTime are based in San Francisco, CA.